Winemaking is, after all, an ancient art here in Jaddico: over the years, archaeologists have brought to light a Roman manor house and the kilns where Visellius, the owner of the estate, fired the amphorae used to export his wine to the four corners of the Roman Empire. At the time, this land was home to extensive vineyards and served as an important manufacturing centre for wine containers.
Twenty centuries later, Tommaso Rubino chose this ancient and precious wine-growing area as the home of his new company, and here he began planting typical Apulian native vines such as red-skinned Negroamaro and Primitivo onto pre-existing root stock. But it is in the early 2000s that his son Luigi, heir to his father’s vision of Puglia’s viticultural potential and its extraordinary resources, ushered in a new season of continuous advancement in the quality of the company’s output, bringing it to full maturity.
This is how Tenute Rubino was born: Luigi dedicated the greatest part of the company’s holdings, divided into five different estates, to the practice of state-of-the-art viticulture. Having undertaken several careful zoning studies, each estate (Jaddico, Palombara, Uggìo, Punta Aquila and Marmorelle) is now home to those vines that best suit its individual soil and climatic profile, to best enhance the unique potential of each grape.
The company’s chief mission is the recovery of one of Salento’s oldest native vines, Susumaniello, a grape reclaimed from oblivion thanks to an entrepreneurial vision that combines family tradition and modernity. Thus, Tenute Rubino has spearheaded what has been defined as the “new course” for Apulian oenology in recent years, rediscovering one of its forgotten treasures and making it the heart of its productive identity.